If you are interested in blogging or want to promote your book, please contact E. B. Davis at writerswhokill@gmail.com.


June Interviews













6/3 Gretchen Archer, Double Trouble
6/10 Kaye George, Deadly Sweet Tooth
6/17 Annette Dashofy, Til Death
6/24 Adam Meyer


Saturday Guest Bloggers

6/6 Mary Keliikoa
6/13 William Ade
6/20 Liz Milliron


WWK Bloggers:

6/27 Kait Carson
6/30 WWK Writers--What We're Reading Now

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Susan Van Kirk's Three May Keep A Secret has been republished by Harlequinn's Worldwide Mystery. The WWK interview about the book can be accessed here. We're so glad another publisher picked up this series.


KM Rockwood's "Burning Desire," and Paula Gail Benson's "Living One's Own Truth," have been published in the anthology Heartbreaks & Half-truths. Congratulations to all of the WWK writers.


Please join Margaret S. Hamilton's Kings River Life podcast of her short story "Busted at the Book Sale" here. Congratulations, Margaret!


WWK is proud of our four Agatha nominees. Kaye George for Best Short Story--not her first time to be nominated, Connie Berry and Grace Topping for Best First Mystery Novel, and Annette Dashofy for Best Contemporary Novel--her fifth nomination! All are winners but without Agatha Teapots. Onto 20121!


Look for Kaye George and Margaret S. Hamilton's short stories in the new Mid-Century Murder by Darkhouse Books. Kaye's story is "Life and Death on the Road" and Margaret's story is titled "4BR/3.5BA Contemporary."


Grace Topping's second novel in Laura Bishop staging series, Staging Wars, was released by Henery Press on April 28th. Look for the interview here from April 29th.


Kaye George's second novel in the Vintage Sweets mystery series, Deadly Sweet Tooth, was released on June 2. Look for the interview here on June 10.


Annette Dashofy's 10th Zoe Chambers mystery, Til Death, will be released on June 16th. Look for the interview here on June 17.


Shari Randall will be writing again for St. Martin's, perhaps under a pseudonym. We look forward to reading Shari's Ice Cream Shop Mystery series debuting next year. Congratulations, Shari!

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Thursday, May 21, 2020

Newsletters by Marilyn Levinson

For the longest time, every book-promoting guru I'd seen and listened to was insisting that an author had to have a newsletter. A newsletter was essential. It was the best way to communicate with one's readers. And for the longest time I refused to take the plunge. What did I have to say, I wondered, that I couldn't put in a blog or on my Facebook page? Besides, weren't newsletters a lot of trouble to set up and distribute?

Then three years ago, I realized it was time to update my website. A website is a necessity in every writer's promotion arsenal, and mine—which had well served its purpose—was now a Model-T Ford among SUVs and hybrids. Since the person creating my new website was using WIX, I thought it only logical to use WIX  to send out my newsletters, which they now call an email campaign.

It took quite a number of lessons to learn how to compose a WIX newsletter, and I certainly haven't taken advantage of all of the bells and whistles. Still, I now manage to put out a newsletter every 6 to 8 weeks. Much to my surprise, I've discovered this is something I enjoy.

Basically, my newsletter consists of three parts. In the first, I post a picture that reflects the season and write about what's happening in my personal and professional life.
The second is devoted to news regarding my books, book-related events and giveaways. (I did my first giveaway in the latest newsletter.) The third section I list and sometimes comment on books I've read, movies I've seen, and series and shows I've watched on TV, Netflix and Prime. Then off it goes—to subscribers as well as to my Facebook page, Pinterest board, and Twitter account.

The best part of sending out a newsletter is hearing back from readers. Many write to let me know how much they enjoy receiving it. They like hearing updates about my books and often share what they're reading and watching. WIX gives you detailed statistics of how well your campaign went, and I'm pleased by the high percentage of people who click on and open my email campaigns.


If you are an author and thinking of starting a newsletter, I say go for it! I think the secret of having one that's effective is be yourself and be willing to share your thoughts and aspects of your life with your readers. There's so much you can include in your newsletter to make it unique: photos of trips, recipes, your pet's escapades. And, of course, keeping readers up to date on your writing life.

9 comments:

Kait said...

I'm still working on getting a newsletter together. It's on my wanna do, gotta do list, but it hasn't happened yet. Your three part content sounds like the perfect mix to keep readers informed and engaged. Well done!

Margaret S. Hamilton said...

I like your three part format.

Grace Topping said...

Thanks, Marilyn, for the prod I needed. I used WIX to set up my web page, but I've yet to use it for a newsletter. I get overwhelmed just thinking about the technology it might involve. You've made me realize that it's doable.

Marilyn Levinson said...

Kait and Margaret,
Glad you like my 3-part content idea.

Grace,
WIX requires that you spend time learning how to work with their tools, but the results is a really nice-looking newsletter. I think it's worth doing.

KM Rockwood said...

Good for you, Marilyn. That's quite an accomplishment. And I've seen your newsletter--it's impressive.

Warren Bull said...

Good advice.

Donnell Ann Bell said...

Excellent, Marilyn. Good advice!

Marilyn Levinson said...

Thanks, KM, Warren, and Donnell. I think one's newsletter is for sharing news and thoughts.

Shari Randall said...

I really like your newsletter, Marilyn. Thanks for this great advice - maybe now I'll get myself in gear and get going on my own.